You don’t have to rely solely on Facebook Ads to drive qualified leads and clicks to your listings. Real estate Instagram advertising is also one of the most effective social media strategies that you can use to reach hundreds of thousands of potential customers in and outside your area.
Promoting your real estate business on social media is an integral part of any digital marketing campaign. The wide range of platforms available, however, may create a conflict of choice for you at first.
Both Facebook and Instagram are good choices. They offer a huge amount of ad features, as well as billions of different audiences ready to connect with brands that can grab their attention. Instagram may be a better option, though, especially if you want to really showcase your listings. Continue reading →